About Me

joriel_headshot_sept2013

I freelance because variety keeps me interested and creative.

Over the past 15 years, I’ve done just about every type of writing for every type of audience.

 

★ I’ve helped technology companies develop their brands and tell their customer stories.

★ I’ve written business plans and pitch decks for early stage companies.

★ I’ve researched and drafted white papers, grants, and technical documents for a wide range of organizations.

★ I’ve created websites for small businesses, including writing, design, and WordPress development.

★ I’ve also worked on email promotions, SEO content, sales collateral, and social marketing campaigns—not to mention writing articles for numerous publications.

 

I got my professional start working for non-profit organizations as a coordinator of various things, including education, public awareness and volunteers. I’ve been the in-house editor and writer at every job I’ve ever had, and I long ago lost count of my output of brochures, posters, websites, and grants.

After eight years, several major public awareness campaigns, and about a zillion newsletters, I shifted my focus to freelance writing for Richmond Magazine, Virginia Commonwealth University Health System, and other publications and non-profit organizations in Richmond, Virginia.

I relocated to Seattle in 2005. Since then my clients have included All Star Directories, Amazon, DocuSign, EMM Group, Exhibits Northwest, ezprints, HTC America, JoyceCo, PipelineDeals, Seattle Weekly, Smartypants Communications, Speakeasy, Tableau Software, Varolii Corporation, Venture Architects, and Virtuoso.

I’ve also worked as a staff writer for an internet company, a bookseller, a sales rep, and a waitress. I graduated from the College of William & Mary in 1997 with a dual major in English and Sociology.

When I’m not writing, I’m busy wrangling my two little boys, hanging out with my snap-happy husband, doing yoga, reading obsessively, and making things out of fabric and yarn.